A skilled communicator, storyteller and multi-market brand strategist, Taryn Holowka brings 16 years of experience in building multinational brands. As Senior Vice President of Marketing, Communications & Advocacy at the U.S. Green Building Council (USGBC) and Green Business Certification Inc. (GBCI), Taryn heads up all global marketing, communications and public affairs efforts for USGBC, its popular LEED green building program and GBCI initiaitves including SITES, GRESB, PEER and Parksmart.
Taryn was awarded PR News’ PR Person of the Year in 2008 and nominated for Marketing Executive of the Year in 2014. Core areas of expertise include strategic communications planning, crisis communications, messaging development, media relations, product and brand management; project and people management; business development and analytics; emerging technologies; and leadership.
Taryn holds a Masters in Liberal Studies from Georgetown University and a B.A. in Political Science from the State University of New York College at Geneseo. She has been a LEED AP since 2004. Prior to joining USGBC, Taryn worked at the National Environmental Policy Institute overseeing an EPA grant as part of the Clean Air Act.